Press Releases

Facebook, Chat and e-mail Made Simple with Nokia and du in UAE

Nokia, the world leader in mobile communications, in collaboration with UAE telecom service provider du, have announced a great proposition for users who rank messaging services such as chat, social networking and e-mail as must-have features on their mobile device.

Nokia, the world leader in mobile communications, in collaboration with UAE telecom service provider du, have announced a great proposition for users who rank messaging services such as chat, social networking and e-mail as must-have features on their mobile device.

New and existing du Elite Plan customers can now purchase a Nokia E5, the latest addition to the popular E-series line, or a Nokia E72, and receive a free 200 MB data package each month for six months. The offer, which is available for a limited time period – will provide customers with access to e-mail, chat, internet and all the social networking sites.

Nokia messaging is an easy to set up and simple to use push e-mail service which allows users to mobilise up to ten personal e-mail accounts on one device. It supports all leading consumer e-mail solutions including Gmail, Windows Live, Hotmail and Yahoo! Mail and also supports corporate email services such as Mail for Exchange and IBM Lotus Notes. An additional benefit is that users can easily access all their Instant Messaging accounts to chat with friends on popular services such as Windows Live Messenger, Yahoo Messenger and GTalk.

“People today are leading increasingly mobile lifestyles, and often the most convenient method of communication – particularly for our culturally diverse customer base – is via email, chat and social networking sites. We are committed to keeping up with our customers’ needs and requirements, and are therefore pleased to offer our Elite subscribers this state-of-the-art smartphone along with a free 200 MB data package for six months to access a variety of messaging services, meaning they can stay connected whenever and wherever they may be,” commented Farid Faraidooni, chief commercial officer, du.

“Nokia Messaging is all about staying in touch with what matters most, whether that is through chatting to friends, being connected to work or updating your facebook status on the go,” says Kareem Moussa, Head of Marketing for Nokia Lower Gulf. “Combined with the Nokia E5, this is the perfect mix of messaging capability and advanced smartphone functionality”

Designed for those that want to be productive in both their professional and personal lives, the Symbian-based Nokia E5 boasts a full QWERTY keyboard, 5 megapixel camera and A-GPS, together with free lifetime navigation service and access to Ovi Store.

“We are very excited about this consumer offering in partnership with du, and feel confident that it will provide our consumers with a reliable messaging experience with easy access to all their favorite services” Moussa concluded.

About Nokia

At Nokia, we are committed to connecting people. We combine technology with personalised services that enable people to stay close to what matters to them. Everyday, more than 1.2 billion people connect to one another with a Nokia device – from mobile phones to advanced smartphones and high-performance mobile computers. Today, Nokia is integrating its devices with innovative services through Ovi (http://www.ovi.com), including music, maps, apps, email and more. Nokia’s NAVTEQ is a leader in comprehensive digital mapping and navigation services, while Nokia Siemens Networks provides equipment, services and solutions for communications networks globally.

For more information please contact:

Delia Sieff
Director of Communications Nokia Middle East and Africa
Mobile: +27 82 348 7802
E-mail: delia.sieff@nokia.com

About du

du, the integrated telecom service provider in the UAE, launched mobile telecommunication services in February 2007 across the UAE, in addition to internet and pay TV services that du provides in some of the free zones of Dubai. Call Select, du’s nationwide fixed line services for voice telephony, was launched in July 2007. By the end of 2008, over 3 million people in the UAE chose to become du customers.

Among du’s many firsts is its historic Number Booking Campaign for both individuals and business, Pay by the Second billing system, Mobile TV, Mobile Payments, first of its kind ‘WoW’ recharge card (which offers customers the choice between more credit, more time and now ‘more international’ recharge option with additional credit on international calls) and Self Care.

For business customers, du business offers include Closed Business User Group and preferred International Destinations. du Broadcast Services division brings scalable media technology platforms and telecommunication solutions to the broadcast community through its world class teleport (Samacom) and Master Control Room (MCR) facilities.

du products and services for consumers and business are available through du’s retail network, currently numbering 33 du shops located in strategic locations across the UAE, more than 3000 authorized dealers Or through du e-shop, accessible at http://www.du.ae/en/where-to-buy/eshop.html. du shops are a one stop shop for mobile service, carrier select and the payment of the service bills.

du is 39.5 percent owned by the UAE Federal Government, 19.75 percent by Mubadala Development Company, 19.5 percent by Emirates Communications & Technology Company LLC and the remaining stake by public shareholders. It is listed on the Dubai Financial Market (DFM) and trades under the name du.

Awards to date

  • du presented with an award for Best Middle Eastern Local Currency Deal 2008 by UK’s EuroWeek
  • du won two prestigious awards at UAE Web Awards 2008. du e-shop portal won the best strategic online portal award in the e-commerce category and du media club website won the bronze award in the media and press category.
  • du corporate brand launch campaign awarded a Cristal MENA award in 2008
  • du declared ‘Best Brand’ at Telecoms World Awards Middle East 2007 for innovative branding and outstanding brand success
  • Second place in the New Brand Launch category at the GMR Effectiveness in Marketing Awards 2007
  • Silver Award for the best website in the ICT category at the UAE Web Awards 2007
  • du WoW TV Commercial awarded amongst the best 50 TV commercials in mobile telecom category in the world for 2007

For further information, please contact:

Saugat Chatterjee
Public Relations Manager, Channels Communications
Brand & Communications
du
Mobile: +971 55 9367045
Email: saugat.chatterjee@du.ae

Mayssam Hamadeh
Manning, Selvage & Lee
Tel: +971 4 3676 324
Mobile: +971 55 495 6484
Fax: +971 4 367 2615
Email: mayssam.hamadeh@dubai.mslpr.com

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