Subscribers on Etisalat Easy Starter and Easy Cliq plans are enjoying free airtime as the innovative telecommunications company offers one free minute for every three minutes of call received from other networks within a month via its new and innovative Bonus on Incoming Calls (BOIC) feature.

The new feature is available at no extra cost to customers and automatically adds extra minutes to the available airtime for customers when the subscriber receives three minutes of cumulative calls.

Etisalat’s Chief Commercial Officer, Wael Ammar said that Bonus on Incoming Calls is a unique feature designed to keep its customers connected to their loved ones without network limitation or restriction while enjoying bountiful rewards for it. According to him, “We are committed to offering products and services that keep our customers connected to their loved ones regardless of their networks. Bonus on Incoming Calls is packaged to remove restriction and also reward our customers for their loyalty to the brand. Our consumers are at the top of our focus and we shall continue to introduce the kinds of products and services that will be of immense benefit to them.”

Easy Starter is the flagship product from the Etisalat stable that has recently been repackaged to deliver benefits to various customers of the innovative telecommunication company’s subscriber base. Other features of the product include You & Me which allows customers to register a preferred Etisalat number as their ‘You & Me’ number and enjoy N300 worth of free minutes to the number every week. All a subscriber needs to do is to recharge at least N200 in a week and get the N300 free ‘You & Me’ minutes. The service is available by default; however, subscribers need to register by simply dialing *233*1*08xxxxxxxxx# (the preferred number) to register for free for the first time. Receiver Pays, another innovative feature, enables subscribers to make calls to any other Etisalat subscriber and the call receiver pays for the call while Homezone – is a unique tariff feature that allows subscribers choose a location as their preferred location, where they receive a discount on calls made from that location.

Etisalat also has other products and services in the Nigerian telecommunications marketplace. Some of these include Easy Cliq; designed for the youth market segment; Elite World; designed for its post-paid customers; EasyNet data service and Blackberry Enterprise and Internet Service. In appreciation of its customers, the company has run a series of reward and loyalty activities on its network. The biggest of these was the 9jillions promo which rewarded one lucky subscriber on its network with the largest prize money in the history of promotions in Nigeria and indeed Africa.

About Etisalat

Etisalat is the largest provider of telecommunications services in Africa, Middle East and Asia serving an ever increasing subscriber base of 100 million people. The innovative GSM provider currently has unique products such as Easy Starter, Easy Cliq, Elite World and Easy Net in the Nigerian market. All offer a wide array of creative and exciting features designed to satisfy all communications needs of its subscribers.