Mubadala

Endeavor

Endeavor, formerly known as WME | IMG, is a leading entertainment and sports media company, operating across major channels and content categories, including TV, film, music, fashion, literature, live events and professional and collegiate sports.

Endeavor, formerly known as WME | IMG, is a leading entertainment and sports media company, operating across major channels and content categories, including TV, film, music, fashion, literature, live events and professional and collegiate sports.

Endeavor provides client management and representation services, produces or manages a diverse portfolio of live festival and sporting events, markets global sports media rights and provides direct-to-consumer digital solutions.

In 2016, Endeavor acquired The Ultimate Fighting Championship (“UFC”), one of the world’s largest promotors of Mixed Martial Arts sporting events.